Consumer Health Data Privacy Policy

Categories of Consumer Health Data We Collect

To provide the FertiHealth Services, we collect the following categories of information that may be considered Consumer Health Data under applicable law:

• Demographic Data: We collect demographic data from Users, which may include, but not be limited to, your name, email address, address, phone number, and age. The collection of this demographic data is primarily used to create your User Account, which you can use to securely receive the Services.
• Medical Data: In addition to demographic information, we may collect information regarding your health status, health conditions, symptoms, and fertility journey. We collect this information to provide you with the Services.
• Support Data: If you contact us for support or to lodge a complaint, we may collect technical or other information from you through log files and other technologies. Such information will be used for the purposes of troubleshooting, customer support, software updates, and improvement of the Services.
• Technology Data: Information may be automatically collected via cookies, web beacons, and log files as you navigate the Services. This may include your IP address (or proxy server), device and application identification numbers, location, browser type, Internet service provider and/or mobile carrier, the pages and files you viewed, your searches, your operating system, system configuration information, and date/time stamps associated with your usage. This information is used to analyze overall trends, help us provide and improve our Services, and ensure the proper functioning and security of the Services.

Sources of Consumer Health Data

We collect Consumer Health Data from the following categories of sources:

• Directly from you: When you register your User Account and input information to receive our Services.
• Automatically from your Device: Via automated tracking technologies as you interact with our Services, webpages, or emails.
• Third-Party Authentication Partners: From Google, if you choose to log into your User Account using your Google credentials.

Why We Collect and Use Consumer Health Data

We process your data based on legitimate business interests, the fulfillment of our Services, or your consent, specifically for the following purposes:

• To provide Services;
• To fulfill our contractual obligations to you;
• To communicate with you about and manage your User Account;
• To properly store and track your data within our system;
• To respond to lawful requests from public and government authorities, and to comply with applicable state/federal law, including cooperation with judicial proceedings and court orders;
• To protect our rights, privacy, safety, or property, and/or that of you or others by providing proper notices, pursuing available legal remedies, and acting to limit our damages;
• To handle technical support and other requests from you;
• To enforce and ensure your compliance with our FertiHealth Terms of Use or the terms of any other applicable services agreement we have with you;
• To manage and improve our operations and the Platform, including the development of additional functionality;
• To manage payment processing;
• To evaluate the quality of service you receive, identify usage trends, and improve your user experience;
• To keep our Platform safe and secure;
• To send you information about changes to our terms, conditions, and policies; and
• To allow us to pursue available remedies or limit the damages that we may sustain.

Categories of Consumer Health Data We Share

We do not sell your Consumer Health Data. We do not share or disclose your Consumer Health Data to third-party advertising networks, data brokers, or retargeting marketing services. We may share any of the categories of Consumer Health Data collected (Demographic Data, Medical Data, Support Data, and Technology Data) when necessary to deliver our Services or to satisfy legal mandates.

Third Parties and Affiliates With Whom We Share Consumer Health Data

We share Consumer Health Data with the following categories of third parties:

• Business Partners and Vendors: We share Consumer Health Data with a limited number of partners, service providers, and other persons/entities who help run our business (“Business Partners”). Specifically, we may employ third-party companies and individuals to facilitate our Services, provide Services on our behalf, perform Service-related functions, or assist us in analyzing how our Services are used. Our Business Partners are contractually bound to protect your Consumer Health Data and to use it only for the limited purpose(s) for which it is shared. Business Partners’ use of Consumer Health Data may include, but is not limited to, the provision of services such as data hosting, IT services, customer services, and payment processing.
• Our Advisors: We may share your Consumer Health Data with third parties that provide advisory services to FertiHealth, including, but not limited to, our lawyers, auditors, accountants, and banks (collectively, “Advisors”). Consumer Health Data will only be shared with Advisors if FertiHealth has a legitimate business interest in the sharing of such data.
• Third Parties Upon Your Direction or Consent: You may direct FertiHealth to share your Consumer Health Data with third parties. Upon your request and consent, we may share such Consumer Health Data with those third parties that you identify.
• Third Parties Pursuant to Business Transfers: In the event of a reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of FertiHealth’s corporate entity, assets, or stock (including in connection with any bankruptcy or similar proceedings), we may share your Consumer Health Data with a third party.
• Government and Law Enforcement Authorities: If reasonable and necessary, to comply with legal processes, judicial orders, or enforceable government requests, or to investigate violations of the FertiHealth Terms of Use, we may share your Consumer Health Data with Government and Law Enforcement Authorities.

Your State Consumer Health Data Rights

Under Washington, Nevada, and Connecticut laws, residents utilizing our Services have specific legal rights regarding their Consumer Health Data:

• Right to Confirm and Access: You have the right to confirm whether we are collecting or sharing your Consumer Health Data and to obtain a copy of your data in a readily usable format.
• Right to a List of Recipients: You have the right to request a list of all third parties and specific affiliates with whom your Consumer Health Data has been shared, disclosed, or sold.
• Right to Delete: You have the right to request the complete deletion of your Consumer Health Data from our databases and to have our business partners do the same.
• Right to Withdraw Consent: You have the right to withdraw your consent for the ongoing collection or sharing of your Consumer Health Data at any time. Revoking consent will not affect the lawfulness of processing conducted prior to your withdrawal.
• Right to Appeal: If we decline to act on any of your data rights requests, you have the right to appeal our decision.

In compliance with Washington, Nevada, and Connecticut health privacy laws, FertiHealth does not implement geofences around healthcare facilities, hospitals, mental health centers, clinics, or medical offices to identify consumers, track movements, collect health data, or deliver targeted health notifications.

How to Exercise Your Rights

To exercise your right to access, delete, request recipient lists, withdraw consent, or appeal a decision, please contact our Privacy Officer at security@fertihealth.com.

Appeals: If your request is denied, you may submit a formal appeal within forty-five (45) days by replying directly to the denial notification. If your appeal is denied, we will provide you with a direct link to submit a complaint to your state Attorney General.

To request the complete deletion of your data and User Account, you may adjust your account settings within the Services or email security@fertihealth.com with your login email address and a formal statement requesting account deletion.

Written correspondence may be mailed to:

FertiHealth, Inc.
Attn: Privacy Officer
4730 University Way NE 2287, Suite 104
Seattle, WA 98105